Competing in China: Local Firms, Multinationals, and Alliances A research conference sponsored by the George Mason University School of Management
Friday, April 5, 8:30 a.m. - 6:00 p.m.
The Mason Inn 

Over the past decade, interest in business practices in China has been gaining momentum. China’s fast growing economy presents numerous opportunities to businesses in China as well as to Western businesses desiring to enter China. However, with its rich and influential culture, many business practice phenomena in China are unique and potentially indigenous to China’s dynamic market. Among others, guanxi, informal norms, state-owned enterprises, and government regulations all present opportunities as well as challenges when China pursues a capitalistic market economy within a socialistic political regime. Understanding these phenomena and their impact on the behavior of the firm, the manager, and the employee is crucial to help businesses successfully compete in China and successfully collaborate with partners in China.

Our goal is to foster the development of a coherent, cumulative body of knowledge regarding business practices in China across multiple disciplines, including accounting, finance, management, marketing, and operation systems.  Authors of the papers come from more than a dozen universities and several countries.  Selected papers from the conference will be published in a special issue of the Journal of Business Research subsequent to the conference.

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CONFERENCE PROGRAM

Please note: The times and activities are subject to change

 8:30-9:00 Welcome Session with continental breakfast

9:00-10:30 Session 1: New Consumption Behaviors (Session Chair: Ning Li)

            Paper 1: How Weibo is transforming the consumption experience in China: Towards an encompassing model of consumption practices in the social media era

            Jingyi Duan, University of Rhode Island; Nikhilesh Dholakia, University of Rhode Island

Paper 2: The Impact of Cultural Identity and Consumer Ethnocentrism on Buying Domestic vs. Import Brands: An Empirical Study in China

Jiaxun He, East China Normal University, China; Cheng Lu Wang, University of New Haven

Paper 3: Dancing with Wolves or with Elephants: Key Account Management Insights from a Chinese Supplier and its Western Customers

William H. Murphy, University of Saskatchewan, Canada, visiting at China Europe International Business School, China; Ning Li, George Mason University

Paper 4: Consumer Bonding Orientation in China: The Construct and Research Propositions

Ruixue Zhang, Dalian Nationalities University, China; Guang Yang, Howard University

10:30-11:00 Break

 11:00-12:30 Session 2a: CEO & Leadership (Session Chair: Yan Ling)

Paper 1: CEO Characteristics and Corporate Entrepreneurship in Transition Economies: Evidence from China

Liqun Wei, Hong Kong Baptist University, Hong Kong, China; Yan Ling, George Mason University

Paper 2: CEO Tenure and Entrepreneurial Orientation: Evidence from China

Guiyao Tang,Shandong University, China; Weiwen Li, Sun Yat-sen University, China; Li-Qun Wei, Hong Kong Baptist University, Hong Kong, China; Jun Yang, Nankai University, China; Pengcheng Li, Shandong University, China

Paper 3: Transformational Leadership and Employee Creativity in China: A Cross-Level Analysis

Chaoping Li, Renming University of China, China; Hao Zhao, Rensselaer Polytechnic Institute

Paper 4: Social Loafing and Group Creativity: An Exploratory Case Study in China

Ancheng Pan, Dalian University of Technology, China; Guang Yang, Howard University

 11:00-12:30 Session 2b: Competitive Advantages (Session Chair: Robert Grosse)

Paper 1: Competitive Strategies of Firms in China–MNEs, SOEs and Private Firms

Changqi Wu, Peking University, China; Robert Grosse, George Mason University

Paper 2: Performance, Capabilities and Strategic Actions: Competitive Dynamics in an Emerging Economy

Wei Yang, China Europe International Business School, China; Klaus Meyer, China Europe International Business School

Paper 3: How Firm-Specific Marketing and Technological Capabilities Matter in Geographic Expansion of Emerging Market Firms?

Jie Wu, University of Macau, Macau, China; Nitin Pangarkar, National University of Singapore, Singapore

Paper 4: The Effect of Competitor Orientation on Horizontal Alliances within Different Ownership Types

Kai Xu, Texas A&M University; Kuo-Feng Huang, National Chengchi University, Taiwan, Republic of China; Erming Xu, Renmin University, China

12:30-2:00 Lunch

 
2:00-3:30 Session 3: Corporate Governance (Session Chair: Ling Lei Lisic)

            Paper 1: Financial Structure and Firm Location: Evidence from China

            Yingying Shao, Towson University; Rodrigo Hernández, Radford University; Pu Liu, University of Arkansas

Paper 2: Dynamic Learning and Attribution in Chinese Corporate Governance

Junxiong Fang, Fudan University, China; Lerong He, State University of New York

Paper 3: Auditor Size and Financial Statement Fraud: The Role of Government Sanctions in China

Ling Lei Lisic, George Mason University; Sabatino (Dino) Silveri, Binghamton University; Yanheng Song, Zhejiang University, China; Kun Wang, Tsinghua University, China;

Paper 4: Local R&D and Global Sales of MNE Subsidiaries in China

Ziliang Deng, Renmin University, China; Yu Zhou, Renmin University, China

3:30-4:00 Break

4:00-5:30 Session 4: Institutions and Environment (Session Chair: Hun Lee)

            Paper 1: The Impact of Institutional Capital on Firm Radical Innovation in Multi-Level Institutional Environments: An Institutional-Based RBV Perspective

            Yu Gao, Yunyue Zhou, Shanxing Gao, Xi’an Jiaotong University, China; Kuo-Feng Huang, National Chengchi University, Taiwan, Republic of China

Paper 2: The Relationship between Environmental Performance and Firm Performance among SMEs in China

Manlu Liu, Rochester Institute of Technology; June Wei, University of West Florida; Zhi Tang, Rochester Institute of Technology; Jintong Tang, Saint Louis University

Paper 3: Organizational Acculturation Process: An Exploration from Spanish Firms in China

Yingying Zhang, Complutense University of Madrid (CUNEF), Spain; Li Tian, Nankai University, China